Marathon County Public Library

ITEM NUMBER: 7.55 a-b

CHAPTER 7: Administrative

Management

CODE: Policy

COMPUTER ID: AMPRO-55



Title: Naming Rights Policy

Effective Date: 3-26-01

Authorized By: Library Director

Date of Last Review: 7-2013



Naming Rights Policy

Legacy Gifts to the Library



PURPOSE



This type of gift allows donors to provide a lasting legacy to honor or recognize an

individual, family or

organization, in addition to providing major support for the library.



PROCEDURES



1. The MCPL Foundation Board, subject to approval and revision by the Library

Board, has specifically designated the following areas for naming rights:



Branch Library $ 250,000



Headquarters' Children's Library $ 100,000



Wausau Story Room $ 25,000



Computer Lab, Headquarters Library $ 25,000



Wausau Children's Program Room $ 15,000



Wausau Meeting Room $ 50,000



Wausau Children's Computer/Media Area $ 10,000



Wausau AV Collections Area $ 10,000



Wausau Young Adult Area $ 10,000



Branch Library Meeting Rooms $ 35,000



ITEM NUMBER: 7.55 b





2. Donors can also propose specific areas in the headquarters library or in a branch

library for naming rights. Examples of specific areas available for naming include

story hour areas, meeting rooms, computer labs, or a section of the collection. A

minimum donation of $10,000 is required.



3. Name recognition may be as an honor or a memorial to an individual, family, or

organization. The MCPL Foundation retains the right to set the level of donation

required to acquire the naming rights.





SIGNAGE



1. Subject to the approval of the Library Board, the MCPL Foundation is

responsible for decisions and costs associated with naming facilities. These

costs may include purchase and installation of signage or any other cost

necessary to bring about the name change.



2. Appropriate signs, plaques, or other recognition devices will be determined by

the amount of the gift with consideration as to the aesthetics of the area

involved, subject to Library Board approval.





POLICY



1. The Library Board retains authority to determine what is in the best interest of

the community.



2. All naming rights requests must be approved by the Library Board and, by the

Village Board or City Council in buildings not owned by Marathon County.



3. The Library Board reserves the right to withdraw or discontinue any naming

privilege and, if such action is taken, donations and costs will not be refunded to

the donor or any individual, group, family member, heir, or executor.



4. Requests for naming a specified area or building will be brought to the Library

Board for their action within 60 days, and the donor will be notified within 14 days

of the Library Board's decision.



5. Requests will be considered in the order they are received.



6. The amounts proposed for naming rights may be evaluated every five (5) years

by the Library Board to ensure that the value of the area being named is met by

the donation.